Our Philosophy
We are an ideas company
Who we areWe’re an independent ideas agency, and we pride ourselves on creating and disseminating influential, creative and compelling ideas quickly and cost-effectively. Merely coming in on budget isn’t good enough for us. Making that budget work until its other half and kids no longer remember what it looks like is more our kind of thing. Sure, that can mean long hours and reheated dinners for us too. But we wouldn’t be doing this if we didn’t love it.
What we doWe make an impact. In digital content, social media, direct marketing, TV, print and radio. And we make it our business to know all of these businesses inside out. For example, we know the media channels that work for one client and not another. We know how to speak to specific audiences in the precise tones that make their knees turn to jelly. And we know how to get the most from digital technology, weaving strong branding and spot-on design through sites, ads and apps with magic functionality.
How we do itWe do it by working together as true partners – with our clients and each other. All our departments are fully integrated in one building, so that we can seamlessly dovetail separate disciplines into one clear, consistent message. We have designers working with writers and web designers working with planners – and all of them to a plan. A plan so well rounded it’s 3D: Define, Design and Deliver. First, we work with you to map your business objectives and define a strategy so lean and mean that its veins stand out when it flexes its muscles. Then we shape the communication platform (or should that be cross-platform?) before putting our specialist teams to work on its integrated delivery. You can tell by our work that it works.
What now?In just over ten years we’ve evolved from just four blokes in a loft, with one client and no staff, to a creative fusion of 45 hungry, well-exercised minds and a string of awards for excellence and effectiveness. There’ll be no laurel-resting though. We get a kick out of change and we’re right on top of it, looking for ideas that
make a difference.