Looking good(ish), Newcastle
Monday was a big day for two of Newcastle’s biggest exports and their marketing teams.
The mobile app saving cats
Cats Protection has taken an unlikely lead from Kim Kardashian. The charity has launched a mobile game, Cat Match, to...
#icebucketchallenge is far from slacktivism
The #icebucketchallenge, the source of soggy people all over your newsfeeds, has been dismissed as ‘slacktivism’, like the #nomakeupselfie before...
Passive hashtags hidden in selfies
Advertising is data hungry. Data is very useful. It’s widely utilised and celebrated throughout our industry, and there are exciting...
In October 2013 Newcastle's local businesses gave an overwhelming degree of support to NE1, Newcastle’s Business Improvement District, by voting to keep it around for the years to come.